Did Jarrod And Brandi Lose Their Stores? A Look At What Happened Next

Angelo Koch

27 Jul, 2025

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Many folks who enjoyed watching the reality television show *Storage Wars* probably remember Jarrod Schulz and Brandi Passante. They were, you know, a pretty big part of the show for a long time, always trying to find a great deal on those storage units. Viewers got to see their daily ups and downs, their arguments, and, of course, their efforts to make a living by buying abandoned lockers and selling what they found inside. It's a rather common thing for people to wonder what happens to reality TV personalities once the cameras stop rolling, or even when their role on a show changes.

So, it's quite natural, actually, to ask about the fate of their businesses, especially their thrift stores. Did those shops, which were often featured on the show, manage to keep going strong? People who followed their story on television often felt a real connection to them, watching them grow their small business from the ground up. It feels a bit like checking in on old friends, doesn't it, to see if their ventures are still around?

This article will explore what happened to Jarrod and Brandi's retail spaces. We'll look at the journey of their businesses, the impact of their time on television, and where things stand today. You might be surprised by some of the details, as the world of reality TV and small business ownership can be pretty unpredictable, and that's just the way it is sometimes, you know?

Jarrod and Brandi: A Brief Biography
- Personal Details and Bio Data
The Early Days and the Rise of Their Stores
The Impact of Storage Wars Fame
The Stores' Evolution and Challenges
What Happened to the "Now and Then" Thrift Store?
Jarrod's Other Business Ventures
Brandi's Path After the Show
Why Do Reality TV Businesses Change?
Frequently Asked Questions

Jarrod and Brandi: A Brief Biography

Jarrod Schulz and Brandi Passante became household names because of their appearances on the A&E show *Storage Wars*. They started out as a couple running a small business, trying to make a living from buying and selling items found in storage units. Their dynamic, often filled with playful banter and disagreements about what to bid on, really connected with viewers. They were, in a way, the relatable, everyday folks trying to make it work in a somewhat unusual line of work. Their journey on the show spanned many years, showing their growth, their struggles, and their attempts to build a stable life for their family. It was, you know, quite a ride for them, as a matter of fact.

Personal Details and Bio Data

Detail	Jarrod Schulz	Brandi Passante
Role on Storage Wars	Buyer, Store Owner	Buyer, Store Owner
Relationship Status (during show)	Partnered	Partnered
Known For	His sometimes impulsive bidding, his distinctive style	Her sharp wit, her practical approach to business
Business Ventures	"Now and Then" Thrift Store, other ventures	"Now and Then" Thrift Store, other ventures
Current Status (as of 2024)	Continues in the storage auction world	Continues in the storage auction world, social media presence

The Early Days and the Rise of Their Stores

When *Storage Wars* first hit the airwaves, Jarrod and Brandi were running a place called "Now and Then" Thrift Store. This shop, located in Orange County, California, was their primary outlet for selling the goods they found in the storage units they bought. It was a pretty simple setup, a rather straightforward way to turn their auction finds into cash. The store became a familiar sight for viewers, a sort of home base where the treasures (and sometimes the junk) from their latest locker purchases would end up. They would clean things up, price them, and then try to sell them to customers. This was, basically, the core of their business model, and it was often shown on the program.

The store wasn't just a place of business; it was also a setting for many of their on-screen interactions. We saw them sorting through items, arguing over pricing, and dealing with customers. It really gave people a look into the daily grind of running a small business that relied on unpredictable inventory. The store's existence was, you know, pretty central to their story on *Storage Wars*, as it showcased the ultimate goal of their bidding efforts. It was, in a way, their physical manifestation of success, or at least, their ongoing effort to achieve it.

As the show grew in popularity, so too did the public's awareness of "Now and Then." People would, sometimes, even visit the store, hoping to catch a glimpse of Jarrod and Brandi or perhaps find a unique item. This kind of attention is, in fact, something many small businesses dream of, a steady stream of curious customers brought in by television fame. It really shows how a bit of TV exposure can change things, doesn't it? For a while, the store seemed to be thriving, a direct beneficiary of their time in the spotlight.

The Impact of Storage Wars Fame

Being on a popular television show like *Storage Wars* brought a lot of attention to Jarrod and Brandi, and by extension, to their store. This kind of fame can be a bit of a double-edged sword for a small business. On one hand, it brings a ton of free advertising and public recognition, which is, honestly, invaluable. People who might never have known about a thrift store in Orange County were suddenly aware of "Now and Then." This exposure could, you know, drive more foot traffic and sales, especially from fans of the show who wanted to see it for themselves.

However, with increased visibility also comes increased scrutiny. Every decision, every argument, every success, and every setback became public knowledge. This can add a lot of pressure to a business that's already operating on thin margins, which, you know, thrift stores often do. Maintaining a consistent public image while also running the day-to-day operations of a shop can be quite a challenge. It's not just about finding good units anymore; it's about performing for an audience, too. That's a pretty different kind of pressure, to be honest.

The show's format also meant that their business was portrayed in a certain way, perhaps not always reflecting the full reality of it. While entertaining, reality television often emphasizes drama and specific story arcs. This might mean that the actual business operations were, sometimes, simplified or exaggerated for entertainment purposes. So, the public's perception of "Now and Then" might have been slightly different from the actual, everyday workings of the shop. It's just the nature of television, apparently.

The Stores' Evolution and Challenges

Over time, the "Now and Then" Thrift Store, like many businesses, faced various challenges. Running a retail space that relies on inconsistent inventory from storage auctions is, in some respects, quite difficult. You never really know what you're going to get, and some auctions might yield very little of value. This means that keeping the shelves stocked with desirable items can be a constant struggle. It's not like ordering from a supplier; you're literally hoping for treasure in someone else's forgotten belongings. That's a pretty unique business model, to say the least.

Beyond the inventory challenges, the retail landscape itself is always shifting. Competition, changing consumer habits, and the rise of online selling platforms can all impact a brick-and-mortar store. Even with the fame from *Storage Wars*, a business still needs to adapt and stay competitive. It's not just about having a famous face; the business itself has to be sound. And, you know, that's a lot of work for anyone running a shop.

There were also, apparently, changes in Jarrod and Brandi's personal relationship, which, as they were business partners, naturally affected their shared ventures. When personal dynamics shift, it can have a pretty big impact on how a business is run, especially one that's so closely tied to two individuals. This is, basically, a common story for many small businesses run by couples, isn't it? The lines between personal and professional can get a bit blurry.

What Happened to the "Now and Then" Thrift Store?

So, to get right to the point: the "Now and Then" Thrift Store, which was so central to Jarrod and Brandi's early days on *Storage Wars*, did indeed close its doors. This happened a while back, after several years of operation. The exact reasons for the closure are, you know, a mix of factors, as is often the case with businesses. It wasn't just one single thing, apparently, but rather a combination of circumstances that led to this decision.

One major factor was the evolving nature of their involvement with *Storage Wars*. As their roles on the show changed, and as their personal relationship shifted, the direct need for a physical retail outlet to offload auction finds lessened. They also, in a way, started exploring other avenues for selling items, perhaps online or through different channels. Maintaining a physical store comes with significant overheads, like rent, utilities, and staffing, and if the volume of unique, high-value items from auctions isn't consistent, it can be tough to justify those costs. It's a pretty practical consideration, after all.

The closure of "Now and Then" marked a sort of turning point for both Jarrod and Brandi. It signaled a move away from the traditional retail model that viewers had become accustomed to seeing. While it might have seemed like a loss to fans, it was, arguably, a business decision that made sense for them at that particular time. Sometimes, you know, businesses just run their course or need to change shape to keep going. It's just how things are, often.

Jarrod's Other Business Ventures

Even after the "Now and Then" store closed, Jarrod Schulz continued to be active in the storage auction scene. He didn't just stop buying units because the store was gone. In fact, he's been seen on later seasons of *Storage Wars* still participating in auctions, which, you know, shows his continued interest in this line of work. He has, apparently, explored other ways to sell his finds, perhaps through online marketplaces or by dealing with specialty buyers. This is a common pivot for people in the storage auction business; not everyone needs a full-blown retail store to make a living.

Jarrod also, in a way, branched out into other areas beyond just selling items from storage units. He has, for instance, been involved in music and other creative pursuits, which is a bit of a departure from the thrift store world. This shows that his interests are, actually, quite varied, and he's not just limited to one type of business. It's pretty cool, to be honest, to see someone explore different passions. He seems to be someone who just keeps trying new things, which is, you know, a good quality to have.

His presence on social media also suggests that he's still connected to the public and the *Storage Wars* fanbase. While his primary business might not be a physical store anymore, he still finds ways to engage with people and, perhaps, conduct sales in different formats. The world of buying and selling is, in some respects, pretty vast, and there are many ways to make a living from it without a traditional storefront. He's, like, figured out how to keep going in his own way.

Brandi's Path After the Show

Brandi Passante, too, has continued her journey in the public eye and in the storage auction world, though her path has been a bit different from Jarrod's. She also appeared in later seasons of *Storage Wars*, often bidding on her own or with other cast members. This shows her continued involvement in the core activity of the show, which is, you know, buying storage units. She's, apparently, quite good at it, too, which is not surprising given her years of experience.

Brandi has also built a significant presence on social media, where she shares updates about her life, her auction finds, and her various projects. This platform allows her to connect directly with fans and, perhaps, even sell some of the items she acquires. It's a pretty direct way to do business in this day and age, isn't it? Many people are finding success through online channels, bypassing the need for a physical store altogether. She's, you know, clearly adapted to the changing times.

Her story after the closure of "Now and Then" really highlights how individuals, especially those who gain public recognition, can pivot and find new ways to pursue their interests and make a living. She seems to be doing quite well, focusing on her family and her independent ventures. It's a testament to her resilience and business sense, actually, that she's found new avenues. Learn more about Jarrod and Brandi on our site, and find more about reality TV on this page.

Why Do Reality TV Businesses Change?

It's a rather common thing for businesses featured on reality television shows to change, or even close, after their time in the spotlight. There are, you know, several reasons why this tends to happen. First off, the business might have been created or significantly altered just for the show, making it less sustainable once the cameras leave. The show itself can provide a temporary boost in sales and recognition, but once that immediate attention fades, the business has to stand on its own merits, which is, sometimes, harder than it looks.

Secondly, the people involved often find that being on TV changes their priorities or opens up new opportunities. They might decide that the daily grind of running a specific type of business isn't what they want anymore, or they might discover other ventures that are more profitable or fulfilling. Fame, in a way, can be a pretty powerful catalyst for personal and professional re-evaluation. It's like, a whole new world opens up, you know?

Finally, the reality of running a small business is just, well, pretty tough. Even without the added pressure of television, many small businesses don't last forever. Economic conditions, competition, personal changes, and the sheer amount of work involved can all contribute to a business closing or changing direction. So, while it might seem like a big deal when a famous business closes, it's often just a part of the natural cycle of commerce, and that's, basically, how it goes. For more insights into the world of reality television and its effects on businesses, you might want to check out some external resources, perhaps a reputable news site that covers entertainment business, like A&E's official Storage Wars page.

Frequently Asked Questions

Are Jarrod and Brandi still together?

No, Jarrod Schulz and Brandi Passante are not together anymore. They ended their romantic relationship some time ago, and this change was, actually, addressed on later seasons of *Storage Wars*. While they were a couple for many years and built their business together, their personal connection eventually came to an end. They have, in a way, moved on to separate lives, though they both still have ties to the storage auction community and the show that made them famous. It's a pretty common thing for relationships to change over time, especially when they're in the public eye, you know?

What happened to Jarrod and Brandi after Storage Wars?

After their main run on *Storage Wars*, both Jarrod and Brandi continued to be involved in the storage auction world, though in different capacities. Jarrod, as we discussed, explored other ways to sell his finds and also pursued other interests, including music. Brandi also kept up with auctions and built a strong presence on social media, using it to connect with fans and, sometimes, sell items. Their original "Now and